Kawsaki Engines, a Grand Rapids, Mich.-based division of Kawasaki Motors Corp., U.S.A., has announced the promotion of two executives, one heading the company’s logistics, information technology and parts management team, and the other overseeing the division’s advertising, public relations and promotional activities.
Paul Feorene, who joined Kawasaki in 2010, has been promoted to senior manager, logistics, IT, and parts management. He formerly served as manager of the group. Tiffany Young, with Kawasaki since 2003, has been elevated from supervisor, marketing services, to manager of the group.
“These are both key positions within our structure,” said Rodger Howe, vice president. “Paul and Tiffany have contributed extensively to our growth over the past several years, and their respective roles will continue to be integral to future growth for the brand.”
Feorene, who has an extensive background in supply chain and manufacturing logistics as well as IT consulting, was instrumental in Kawasaki’s transition to an outside-services based distribution platform when he helped to develop the company’s current warehousing and shipping program with UPS.
Since inception, the UPS system has aided Kawasaki’s dealer network by making parts available more quickly than in the past.
Young has responsibilities for all divisional image development and marketing program execution. She also oversees and coordinates the work from Kawasaki’s advertising, public relations and online agencies. In addition, Young provides presentation and materials support to the company’s sales teams and manages participation in key trade shows and events.
Both Feorene and Young are based in the division’s Grand Rapids headquarters.
Kawasaki currently markets more than 40 general-purpose engines, most of which are produced by Kawasaki Motors Manufacturing Corp., U.S.A. in its Maryville, Mo.-based facility, which has turned out in excess of eight million units.
Kawasaki Engines distributes gasoline engines for landscape, industrial and consumer markets. It sells to and services customers through a network of more than 40 OEMs, 15 distributors, and more than 7,800 independent dealers throughout the United States, Canada, Australia, select countries in Central and South America, and the U.S. Trust Territories of the Pacific, including Guam.