STIHL announced that Casey Kralovetz has been promoted from sales manager at Intermountain STIHL to branch director of STIHL Northwest. As branch director, Kralovetz will be responsible for directing and managing the sales, distribution, and service of all products, parts and accessories at the company-owned branch. He will also lead the development of advertising and marketing plans for the territory, which encompasses Washington, Oregon, Idaho and Alaska.
“Casey is a natural choice for this position,” said Nick Jiannas, vice president of Sales and Marketing at STIHL Inc. “With his previous experience as a territory manager and sales manager at Intermountain STIHL and dealer services manager at Midwest STIHL, Casey will be a valuable asset for the STIHL Northwest team and the dealers in the region.”
The position was formerly held by Dave Warren, who will begin his new role as general manager of STIHL Limited in Canada.
“I am humbled by the opportunity to continue the legacy established by Dave Bulger and perpetuated by Dave Warren,” said Kralovetz. “I look forward to leveraging my background and experience to further support and grow our STIHL Northwest Dealer network.”
Kralovetz started his nine-year career at STIHL Inc. in 2011 serving as product management specialist in Virginia Beach. In his most recent role as sales manager at Intermountain STIHL, Kralovetz was responsible for sales operations in Colorado, Montana, Wyoming, New Mexico and Utah.
Prior to his career with STIHL Inc., Kralovetz owned a tree care service company and worked as an ISA-Certified arborist. Kralovetz earned his Associate’s Degree in horticulture and arboriculture at Milwaukee Area Tech College, and a Bachelor of Arts in Business Management from Lakeland College in Sheboygan, Wisconsin.