Register Now: Marketing Strategy Webinar

Get your marketing strategy ready for 2024. Industry experts from Dealer Spike, a top provider of digital solutions for dealers of outdoor power equipment, will provide strategies based on their experience helping 100s of dealers nationwide. From website designs to inventory management, their experience is focused on helping solve problems for dealers – and better yet, prevent problems in the first place.

Attendees of the webinar will enjoy the following key takeaways: 

  • Understanding the consumer’s digital path to purchase and their expectations for personalized experiences 
  • Practical strategies to optimize your marketing budget and maximize the impact of your marketing strategies.
  • How to leverage automation and retargeting tools to re-engage your existing audience base and save you time and effort. 

The webinar takes place Dec. 12, 2023, at 2 pm CST. Register here.

Dealer Spike webinar promo

Webinar Hosts

Ronnie Coulam, Senior Digital Sales Manager, Dealer Spike

Ronnie has spent nearly a decade working with dealers in power equipment, powersports, marine and RV markets. He’s worked with Google as a co-presenter multiple times on OEM digital strategy sessions. Ronnie lives in West Linn, Oregon with his wife, 1-year old son and 2 dogs. For fun, he likes to get out on the river, or pack up the sprinter van to head out on adventures.

Tony Zane, Sales Manager, Dealer Spike

Tony started his career with ARI in 2013 and launched their first OPE team in 2016. He has also managed the Marine and eCatalog teams and is pleased to bring his collective expertise to Dealer Spike’s OPE sales team. Tony brings a lot of passion and personal experience to helping dealers. He started at the age of 12 working at boat and outdoor equipment dealerships in Mequon, Wis. In his free time, Tony enjoys boating, hiking on beaches, and spending time with his family. As a movie buff, Tony loves to drop movie quotes from time to time.

Dealer Spike

Dealer Spike provides digital storefront, digital marketing, and digital retailing solutions for the powersports, RV, marine, OPE, agricultural, and heavy equipment industries. With a comprehensive suite of products and services, including website design, inventory management, and online advertising, Dealer Spike empowers dealerships to succeed in the digital age.

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