Bobcat Company has announced that it will sponsor the Carolina Cowboys, one of eight teams in the new Professional Bull Riders (PBR) Team Series bull riding league. The inaugural PBR Team Series – set to begin its 2022 regular season July 25-26 – features head-to-head, five-on-five bull riding games among teams from Arizona, Missouri (two teams), North Carolina, Oklahoma, Tennessee and Texas (two teams).
“Professional bull riders are some of the toughest athletes in the world, and we know members of the Carolina Cowboys take on tough work and don’t back down from a challenge – just like all of us at Bobcat,” says Laura Ness Owens, vice president of marketing, brand and communications at Bobcat Company. “This relationship with the PBR and the Carolina Cowboys shows support for talented, tough athletes in a sport that connects with many of our customers.”
Every game of the 2022 PBR Teams season will be covered on CBS Television Network, CBS Sports Network and/or Pluto TV.
“Every day Bobcat empowers people to accomplish more, and we extend that commitment through this sponsorship as we support some of the best bull riders in the world in the new team sport,” says Mike Ballweber, president of Bobcat Company North America. “Not only do we have operations in North Carolina, but our customers and PBR fans from around the country are very closely aligned, so we’re pleased to be able to support the Carolina Cowboys and look forward to seeing a lot of great competitions this year.”